Job Detail
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Offerd Salary (USD) Login to view salary
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Career Level Manager
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Experience 5-7 Years
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Gender Male/Female
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Sector Hanoi, Bac Ninh, Hung Yen
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Industry Marketing/ Branding, ECommerce, Sales (Other)
Job Description
Our client is a foreign-invested company, now looking for a Head of Ecommerce and Digital Marketing (Ecommerce, 2500$, ID16785)
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E-commerce Strategy and Execution:
- Develop and implement e-commerce strategies aligned with company’s online sales goals.
- Oversee e-commerce platforms, including marketplaces, online storefronts, and mobile apps.
- Set and track online sales targets, working with the Brand Manager to execute strategies.
- Manage website, ensuring performance optimization and tracking.
- Collaborate with sales teams to run targeted marketing campaigns and improve website performance.
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Digital Marketing:
- Manage all digital marketing channels, including the website, social media, CRM, and email/SMS campaigns.
- Allocate resources effectively and track digital marketing performance.
- Monitor key metrics such as website traffic, conversion rates, and social media engagement.
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Content Creation and Management:
- Plan and schedule content across multiple digital platforms, ensuring brand consistency.
- Collaborate with sales, marketing, product development, and IT teams for effective strategy execution.
- Provide regular reports to management with data insights and recommendations on e-commerce and digital marketing progress.
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Industry Awareness and Adaptation:
- Stay updated on the latest trends in e-commerce and digital marketing.
- Continuously evaluate and adjust strategies to maintain competitiveness and maximize marketing impact.
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Support from Central/Regional Teams:
- Coordinate with the Central Team for technical support for the website and e-commerce platforms.
- Review social media performance monthly with IMG Central Team and provide evaluations and recommendations.
Requirement
- Male/Female
- Bachelor's degree in Business Administration, Marketing, Sales, or related field (Master's preferred).
- 5-7 years of experience in marketing, sales, or related roles in fast-paced industries (e.g., automotive, consumer goods, manufacturing).
- Strong knowledge of digital marketing and eCommerce platforms.
- Understanding of Vietnamese consumer behavior in the automotive sector.
- Strategic thinking, market research, and competitive analysis skills.
- Excellent communication and presentation skills, both written and verbal.
- High attention to detail and accuracy in all tasks.
- Advanced proficiency in Microsoft Office (Excel, PowerPoint, Word) and relevant marketing tools.
- Basic knowledge of the automotive industry and market segmentation.
- Awareness of current industry trends, competition, and government policies in the auto sector.
- Proactive, results-driven, and adaptable to a fast-paced environment.
- Strong work ethic and ability to work independently and in teams.
- Excellent interpersonal skills for building relationships with stakeholders.
Keywords
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