Trung Nguyen Coffee Company was established in June 1996 in Buon Ma Thuot city, Dak Lak province, which is the largest coffee-growing region in Vietnam. From a small coffee firm, Trung Nguyen has achieved an impressive growth to become the top brand of coffee in Vietnam the country.

Currently, Trung Nguyen is the owner of more than 1,000 coffee shops in Vietnam, and its products are exported to more than 43 countries in the word under the brand names of Trung Nguyen Coffee and G7 Instant Coffee. The name of Trung Nguyen Coffee is the No.1 coffee brand and one of the strongest brands in Vietnam.

Trung Nguyen wishes to connect and develop coffee-lovers all around the world through not only an authentic cup of coffee but also views and thoughts on coffee, which consider coffee as the symbol of creativity and sustainable development.